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Is Pepsi trying to bury its own business by trying to cut back sugar content on its own beverages?
The global business claimed just recently that it plans to cut back on the calories on about two-thirds of its drinks. Pepsi says that single serving beverages will contain 100 or even lesser calories come 2025 due to plans to reduce sugar content on these. At the moment, only about 40% of their drinks have less than 100 calories.
What brought about the decision? The Work health Organization has issued a new dietary guideline. The company also noticed a shift on customers’ preferences – many of them are worried about their health and have chosen to cut back on sugar intake. Similarly, diet beverages’ demand has decreased since people have now become concerned on the possible side-effects that these can have on their bodies because of the chemicals that have been added to these. People knew that the company used artificial sweeteners in lieu of sugar and such chemicals have been gaining a bad reputation lately.
In the past, artificial sweeteners have been heavily marketed as a better alternative to sugar. Products that use these as an ingredient have been specifically marketed to people who needed to cut back on sugar for health reasons – this included the diabetics. However, recent studies have shown that these may aggravate diabetes and could even lead to obesity. For a while, Pepsi stopped producing products that contained aspartame (an artificial sweetener) but later reintroduced this to the market when some people clamored for it.
Pepsi also has a division that produces chips – they own the Fritos and Lay’s brand. The company also says that they plan to reduce sodium and saturated fat on these types of processed foods. It also promised to lessen greenhouse gas emissions by as much as 20 per cent by year 2030.
Although their products are far from being healthy, at least Pepsi is now thinking of ways to making these better and hopefully, other companies would also follow suit.